Rasheeda Liberty Kuberty is a global business leader, finance executive, and strategic partnerships expert with more than 25 years of experience driving operational excellence, inclusive growth, and enterprise performance across technology, consumer goods, media, and supply chain organizations. She currently serves as Global Lead for External Affairs & Strategic Partnerships at Amazon, where she builds high-impact partnerships and advances inclusive technology experiences at scale.
Throughout her career at Amazon, Rasheeda has held senior leadership roles across finance, operations, recruitment strategy, and diversity, equity, and inclusion, supporting thousands of associates and cross-functional leaders nationwide. She has overseen complex, large-scale operations, guided financial strategy for multimillion-dollar business units, and led initiatives that improve efficiency, strengthen workforce pipelines, and align business outcomes with community impact.
In addition to her corporate leadership, Rasheeda is the Founder and CEO of Lady Lib Sports & Entertainment, a boutique sports management firm representing professional and semi-professional football athletes. As a certified NFL and CFL agent, she negotiates contracts, develops brand strategies, and helps athletes build long-term careers and generational wealth beyond the game.
A respected strategist and negotiator, Rasheeda is known for her strengths in enterprise planning, contract negotiation, talent development, and operational risk management. She holds an MBA and a bachelor’s degree in accounting from Marquette University and has completed executive leadership training at London Business School. She also served as Immediate Past President of Sigma Gamma Rho Sorority, Inc., leading national initiatives focused on service, education, and economic empowerment.
As a board member of the Greater Houston Black Chamber, Rasheeda brings deep expertise in partnerships, finance, and inclusive business strategy, with a passion for expanding access, opportunity, and long-term growth for Black entrepreneurs and enterprises across the region.